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Volunteer Spotlight: Knight Stivender

Knight Stivender

Knight Stivender
CEO, Girls To The Moon
Director of Client Success, Alcott Marketing Science
Volunteer, NAMA Marketing Technology SIG Committee

What prompted you to join NAMA?
I joined NAMA six years ago when I was transitioning from a career in Journalism to a career in Marketing and Advertising. I found it to be a nice blend of learning and networking.

You currently serve (or have served) on NAMA’s Board. Why did you decide to volunteer?
I’ve served in a variety of board roles, including Communications Chair, Programming Chair, and Marketing Technology SIG Chair. I initially volunteered for the same reason I think a lot of people do – because a friend roped me into it! But I stuck around because NAMA has been tremendously valuable in my own career, and I feel I owe it to the organization to give back as much as I can.

What has been (or was) your proudest moment in this role?
When I was Programming Chair, my team and I brought in one of NAMA’s most diverse and inclusive lineups of luncheon speakers. I’m proud of that, though I think we can always do better and should be constantly thinking of ways we can be more reflective of our growing and changing community.

How has NAMA impacted you professionally?
I’ve met people who have become clients, sponsors, mentors, employees, and friends. I could literally put a dollar value on parts of it, but that would be giving away trade secrets. :) And besides that, the most important parts transcend monetization.

What differentiates NAMA from other groups?
The diversity of industries and professional experiences of the members, speakers and event attendees sets NAMA apart from other professional organizations of which I’ve been a part. I hear a lot of people say this, and I’ve found it to be the case myself.

Can you share a memorable experience from your career thus far?
My team and I were finalists for a Pulitzer Prize for our breaking news coverage of the Nashville floods in 2010. We knew almost immediately that Saturday the rains started that we were in for a historic weather event, and my own neighborhood was one where people were evacuated in boats. It was incredible.

Why would you encourage others to join and volunteer with NAMA?
You’ll learn a lot – from both a professional standpoint as well as a “who’s who” of the Nashville marketing, advertising and agency scene.

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